# Gatsby Herbert ⋅ Design partner for teams in crypto and tech > Visually striking decks, brands, and sites that help top teams in crypto and tech raise and scale. ## Design partner for standout projects in crypto & tech I help top teams raise and scale with visually striking decks, brands, and sites that users love and investors actually remember. Proudly trusted by: Nouns, Adidas, Matcha, Primora, Wildcard, Non-Fungible Capital, and more. Available for new work. [Book a call](https://cal.com/gatsby). ## Work ### Non-Fungible Capital Deck Investment deck on stablecoins and the digital dollar; part of the materials behind an $11 million raise. - ![Non-Fungible Capital deck slide: "A new era of monetary competition has begun"](https://gt.sb/images/nfc-04.avif) - ![Non-Fungible Capital deck slide comparing USDC and Tether: "The best money wins, not the best regulated"](https://gt.sb/images/nfc-02.avif) - ![Non-Fungible Capital deck slide: the rise of the global digital dollar bloc](https://gt.sb/images/nfc-01.avif) - ![Non-Fungible Capital deck slide: how digital dollarization unfolds](https://gt.sb/images/nfc-03.avif) ### Deck results - Non-Fungible Capital, Investment Deck: $11 million USD raised - RWAPerp, Investment Deck & Materials: raise completed, amount undisclosed - Nouns Esports, DAO Proposal Materials: $2.1 million USD granted - Nouns Esports, Sponsorship Deck: $300K USD in sponsors - And more… $18M+ USD raised by clients with decks gatsby designed; most raises stay private ### RWAPerp Launch Site & Identity Identity and launch site for RWAPerp (“trade anything”). - ![Billboard mockup of the RWAPerp identity: "trade (anything)"](https://gt.sb/images/rwa-00.avif) - ![RWAPerp launch site hero: an $AAPL perpetual at 100× leverage](https://gt.sb/images/rwa-04.avif) - ![RWAPerp launch site on a laptop and phone: "Trade anything, at rwaperp.xyz"](https://gt.sb/images/rwa-x-01.avif) - ![RWAPerp launch site header with an asset ticker and the rwa logo badge](https://gt.sb/images/rwa-03.avif) ### Adidas x Nouns Jerseys Official Nouns Esports jersey made with Adidas, worn at The International and other top esports events. - ![Two Nouns Esports players in the white Adidas x Nouns jersey](https://gt.sb/images/adidas-nouns-01.avif) - ![Nouns Esports player holding up Nouns glasses in the black Adidas x Nouns jersey](https://gt.sb/images/adidas-nouns-03.avif) - ![Nouns Esports player at a gaming setup in the white Adidas x Nouns jersey](https://gt.sb/images/adidas-nouns-02.avif) - ![Nouns Esports player seated in the white Adidas x Nouns jersey](https://gt.sb/images/adidas-nouns-05.avif) ### Cirrus Investor Deck Investor deck for Cirrus, a cloud-storage platform built on its own blockchain. - ![Cirrus investor deck title slide: "Meet Cirrus, a new foundation for data"](https://gt.sb/images/cirrus-01.avif) - ![Cirrus investor deck slide on cloud-storage threats, from malware to ransomware: "A total business disaster"](https://gt.sb/images/cirrus-02.avif) - ![Cirrus investor deck slide: validated by the team's own peer-reviewed research paper](https://gt.sb/images/cirrus-03.avif) - ![Cirrus investor deck problem slide: "Your data is more vulnerable than you think"](https://gt.sb/images/cirrus-04.avif) - ![Cirrus investor deck business-model slide: consumer (B2C) and enterprise (B2B) plans](https://gt.sb/images/cirrus-06.avif) ### Testimonials > We’ve collaborated on several projects now, each executed with creativity, clarity, and care. Even under tight deadlines, they delivered standout designs that brought our vision to life every time. > > — Avery Duncan, CEO, Launch Cubed > Gatsby is a highly skilled designer that delivers exceptional work at remarkable speed, covering everything from branding and decks, to broadcast and merchandise design. > > — Gage Dubose, CEO, Nouns Esports > Our team has worked with Gatsby multiple times now and we’re always super impressed by the simple process and top notch communication the entire way through. > > — Ian Elkridge, CEO, Krane Co. ### Pudgy Penguins Gaming Clash Deck Deck for Pudgy Penguins’ Gaming Clash tournament. - ![Pudgy Penguins Gaming Clash deck slide: "Gamers showcasing the best titles in blockchain gaming"](https://gt.sb/images/pudgy-01.avif) - ![Pudgy Penguins Gaming Clash deck slide: "Engaging onchain gaming communities"](https://gt.sb/images/pudgy-02.avif) - ![Pudgy Penguins Gaming Clash deck slide: points and awards for competing teams](https://gt.sb/images/pudgy-03.avif) ### &Mix Website & Identity Identity and marketing website for &Mix. - ![&Mix marketing website on a laptop: "Pick & Mix marketing for teams that live to win"](https://gt.sb/images/mix-01-calt.avif) - ![&Mix website section on bundled agency services: "We fixed that."](https://gt.sb/images/mix-04.avif) - ![&Mix wordmark on red](https://gt.sb/images/mix-03.avif) - ![&Mix website section: "Exactly what you need, zero upsell or cost-creep"](https://gt.sb/images/mix-x-02.avif) ### Nouns Esports Merch & Social Merchandise, packaging and social graphics for Nouns Esports, as Head of Brand & Design from September 2023 to January 2025. - ![Nouns Esports "Extra Nounish Trout" novelty tinned fish, merchandise for Dota's TI 13](https://gt.sb/images/nouns-merch-01.avif) - ![Nouns Esports novelty chocolate bar merchandise for Tipped Off 15](https://gt.sb/images/nouns-merch-04.avif) - ![Back of a black "Nouns World Wide" T-shirt](https://gt.sb/images/nouns-merch-02-1.avif) - ![Two Nouns Esports social graphics: a "Thank you Jeorge" farewell and a 3–2 win](https://gt.sb/images/nouns-smm-01.avif) - ![Two Nouns Esports social graphics: Battle of BC 6 final placements and a "GGWP, eliminated" post](https://gt.sb/images/nouns-smm-03.avif) ### [Playground](https://gt.sb/play) More projects, iterations & ideas. ## Hey there, I’m Gatsby Growing up in Toronto, I spent many cold winters tucked behind an old family computer creating in any tool I could find. Today, I’m a multidisciplinary designer channeling that passion into distinctive, story-driven brands, decks, and sites that help founders build real trust, raise capital, and get results. ## Contact - Email: hey@gt.sb - [Book a call](https://cal.com/gatsby) - [LinkedIn](https://linkedin.com/in/gtsb) - [Résumé (PDF)](https://gt.sb/gatsby-herbert-resume.pdf) --- Gatsby Herbert ∗ 2026. gt.sb is a part of worm.house. 100% human-design guaranteed. Zero generative-ai, ever.